CFDA

Samantha worked with CFDA (Council of Fashion Designers) to launch the first-ever New York Fashion Week digital scheduling app. Pulling on beautiful fashion photography and stunning brand elements, she and her team designed a complimentary website offering a user-friendly experience so that designers and fashion lovers could interact with each other. To maintain a fresh look, they suggested features such as the custom Instagram feed which pulls in user-generated photos based on hashtags to keep visitors engaged.